Fun

Capgemini: Nine out of Ten Consumers Interested in the Metaverse

News Feed - 2022-12-17 06:12:50

Capgemini: Nine out of Ten Consumers Interested in the Metaverse


A report issued by Capgemini, a consulting firm, has found that most consumers are at least curious about the metaverse and what it might bring to their lives. The report, which also examined consumer and company expectations of immersive experiences, explains that many are already taking advantage of the metaverse concept. Capgemini: Metaverse Seeing Interest From Consumers and Organizations


The Metaverse is becoming the focal point of studies that seek to identify the potential of possible investments in the field. Capgemini, a consulting firm, found that there is significant interest in the metaverse from both consumers and companies in its latest report issued on Dec. 8.

The report, titled “Total Immersion: How Immersive Experiences and the Metaverse Benefit Customer Experience and Operations,” found that nine out of ten consumers have curiosity regarding the metaverse and what it might bring to their lives.


8,000 consumers and 1,000 organizations in 12 countries were surveyed for the report between July and August. Capgemini’s research also found that while the metaverse is still mostly under construction, there are companies that are already taking advantage of the possibilities it offers.


This is in part thanks to the expectations that consumers have regarding the impact of the tech. 77% of consumers reported expecting immersive experiences to affect the way in which they interact with businesses and other people as well. In the same way, seven out of each ten companies believe metaverse will be a differentiating factor regarding corporate image. Other firms are also bullish about the reach of the metaverse, predicting it to soon stretch into the trillions of dollars, where valuation is concerned. Metaverse and Corporate Evolution


This focus on the metaverse, and the value it could potentially bring to several immersive experiences, may cause companies to take a more functional approach to it, instead of promoting it as a mere gimmick. In this sense, Charlton Monsanto, global immersive experiences offer leader at Capgemini, stated: This report supports the notion that early interest in the consumer-facing metaverse, propelled by investments from major players, needs to give enough thought to the real challenges around ergonomics, accessibility, safety, and privacy, which organizations are now working to address.


The report found that most organizations have plans to integrate the metaverse in the near future. Two-thirds of the companies surveyed have a roadmap integrating immersive experiences in the next two years, while 15% have plans for establishing a metaverse presence in one year. However, most companies are still not invested in the metaverse, as 56% clearly state that they have not established a clear path to adoption. Tags in this story capgemini, Charlton Monsanto, Consumers, customer experience, Expectations, expertations, immersive experiences, Metaverse, operations, retail customers


What do you think about Capgemini’s metaverse and immersive experiences report? Tell us in the comments section below. Sergio Goschenko


Sergio is a cryptocurrency journalist based in Venezuela. He describes himself as late to the game, entering the cryptosphere when the price rise happened during December 2017. Having a computer engineering background, living in Venezuela, and being impacted by the cryptocurrency boom at a social level, he offers a different point of view about crypto success and how it helps the unbanked and underserved. Nvidia Projects Automotive Industry to Include Metaverse Tech in Its Operations in 2023 METAVERSE | 5 days ago Stellantis Owned Fiat Launches Metaverse Store Using Touchcast and Microsoft Tech METAVERSE | Dec 3, 2022


Image Credits: Shutterstock, Pixabay, Wiki Commons Previous articleUNHCR Launches Blockchain Payment Solution to Support Ukrainians Displaced by War Next articleFTX Collapse Has Rekindled Security and Reliability Concerns for Web3 Projects Says Marketing Expert Disclaimer: This article is for informational purposes only. It is not a direct offer or solicitation of an offer to buy or sell, or a recommendation or endorsement of any products, services, or companies. Bitcoin.com does not provide investment, tax, legal, or accounting advice. Neither the company nor the author is responsible, directly or indirectly, for any damage or loss caused or alleged to be caused by or in connection with the use of or reliance on any content, goods or services mentioned in this article. Read disclaimerShow comments More Popular NewsIn Case You Missed ItRipple CEO: SEC Lawsuit Over XRP "Has Gone Exceedingly Well"


The CEO of Ripple Labs says that the lawsuit brought by the U.S. Securities and Exchange Commission (SEC) against him and his company over XRP "has gone exceedingly well." He stressed: "This case is important, not just for Ripple, it’s ... read more.Central Bank of Brazil Confirms It Will Run a Pilot Test for Its CBDC This Year Oman to Incorporate Real Estate Tokenization in Virtual Assets Regulatory Framework Fidelity Investments Launches Crypto, Metaverse ETFs — Says "We Continue to See Demand" Australia to List Bitcoin ETF After 4 Clearinghouse Participants Commit to Meet Stringent Margin Terms

News Feed

Cryptocurrency Derivatives Exchange Bitget to Sponsor Juventus as Its First-Ever Sleeve Partner
Cryptocurrency Derivatives Exchange Bitget to Sponsor Juventus as Its First-Ever Sleeve Partner sponsored Singapore-based cryptocurrency derivatives exchange Bitget announced a part
Public Consultations Reveal Positive Interest in Bank of Israel’s Digital Shekel
Public Consultations Reveal Positive Interest in Bank of Israel’s Digital Shekel A survey carried out by the central bank of Israel has returned mostly positive responses from st
Low Circulation and High Demand at Opening of SCU Trading
Low Circulation and High Demand at Opening of SCU Trading PRESS RELEASE. Securypto trade will open on Bilaxy on 1 January, 2021 and all indicators say that it wi
Bitcoin Price Positioned for More Upside: Can It Keep Climbing?
Este artículo también está disponible en español. Bitcoin price holding gains above the $67,000 resistance zone. BTC is now consolidating and aiming for more gains above
Digital asset funds see biggest weekly outflow since March
Vince Quill3 hours agoDigital asset funds see biggest weekly outflow since MarchAccording to data from a CoinShares report, weekly total outflows for digital asset funds hit $600 million on June 14.774 Total views2 Total
Turner Wright10 hours agoCoinbase pauses staking services in four US states following regulators’ ordersAccording to the U.S. crypto exchange, only regulators’ actions in California, New Jersey, South Carolina and Wi
Bitcoin Golden Cross In Play – Analyst Reveals Best Course Of Action
Reason to trust Strict editorial policy that focuses on accuracy, relevance, and impartiality Created by industry experts and meticulously reviewed The highest standards in reporting and pu
Dogecoin Drama Ends: Investors Drop Elon Musk Lawsuit Appeal
Este artículo también está disponible en español. A lawsuit claiming that Tesla’s Elon Musk rigged Dogecoin to benefit his company has ended. Related Reading Solana Ris
Feds Seize $34 Million in Crypto From Unidentified Florida Man
Feds Seize $34 Million in Crypto From Unidentified Florida Man On April 4, 2022, the Department of Justice (DOJ) and the U.S. Attorney’s Office of South Florida revealed tha
David Attlee14 hours agoIMF head: CBDCs can replace cash, help financial inclusionInternational Monetary Fund managing director Kristalina Georgieva urged the public sector to “keep preparing to deploy” central bank
William Suberg8 hours agoBTC price dips 4% as Bitcoin analysis reveals low liquidity above $33KBitcoin remains prone to volatility, while further downside offers the “path of least resistance” for BTC price next, ana
Brian Quarmby4 hours agoSEC hints at potential appeal to XRP ruling from Ripple Labs lawsuitAccording to court documents, the SEC stated that it is now “considering the various available avenues for further review”