Fun

Global Exchange LBank Starts off Brand Update Month With Logo Reveal and Diversity Video

News Feed - 2022-10-01 02:10:49

Global Exchange LBank Starts off Brand Update Month With Logo Reveal and Diversity Video press release


PRESS RELEASE.INTERNET CITY, DUBAI, Sep. 30, 2022 – Global crypto exchange, LBank, released a long-awaited brand-update video on their official youtube channel, giving detailed information about recent updates and plans for the coming years. A diversity video was also released accompanying the brand reveal. This will mark a campaign around the brand upgrade that will continue for the next 2 months.


The 22-minute videowent throught a variety of questions. LBank’s Co-founder Johnason Chen, COO Shantnoo Saxena, CMO Kaia Wang, and head of marketing MENA Abhinav Mehta appeared in the video, covering topics in their respective areas. LBank has been teasing on their social media platform about the awaited logo update for some weeks before finally officially announcing the video release. The video also revealed that the logo change and all-around style update will be made gradually in the coming months.


The biggest notable change to LBank’s new logo is the distinct design in the letter B. CMO Kaia Wang elaborated on the design by saying, “ It’s actually a simple typography logo with just the word LBank instead of the old shape we had. The new logo is more flexible and classy and can be used in more diverse settings. We’re still our dedicated and professional selves, now upgraded and stronger. The B looks a bit like a match where you can create light, a strain of DNA that symbolizes life, or also it could be seen as a vertical sign of infinitas, which represents the limitless possibilities of metaverse and crypto verse. So it’s generally a symbol of creation, knowledge, and infinitas.”


Wang also touched upon topics such as globalization and localization in LBank’s Marketing plans. “ We’re building a truly global team. We look for local talents who understand local markets very well and can help us to shape and communicate our brand locally and shape our offerings according to the specific markets. As we hope to get closer to our users, we want to be seen as one of the best options for local users when it comes to digital assets. ”


Globalization is one of the main keywords of this video, with a portion of it dedicated to showing LBank’s achievements in growing markets, such as the MENA ( Middle East and North Africa ) regions. When asked how LBank is growing in key markets, COO Shantnoo Saxsena said, “ We are trying to implement our business in several parts of Africa, the Indian subcontinent, and parts of the Middle East, mostly north Africa, and Turkey. The way we are…getting users to LBank is through education and by involving ourselves. ”


LBank has taken an aggressive, community-oriented, education-based approach in developing markets, according to Saxsena. “ If cryptos were to go mainstream, it has to be only through education. ” Saxsena later added in the video. Grassroots was the word Head of Marketing for MENA Abhinav Mehta used. “ Our community managers are our eyes and ears on the ground. And from there, we started connecting with people through events. They come, have a bit of networking, and then we discuss LBank. Slowly from there, we started understanding what the users would want in a crypto exchange. ” said Mehta.


The video also announced new products and services that LBank will be providing, such as easy strategy trading tools. When asked what new services are on the way Co-founder Johnason Chen stated, “We have a new lending product. Users can use their bitcoin or Ethereum to lend USDT or any other tokens. This product has been launched on LBank on the new website, LBank.com. We will also provide a strategy trading center. ” Chen talked in detail about the new strategy trading center and plans for more derivatives products.


The accompanying diversity video titled “LBank — Future & Diversity” showed LBank’s dedication to promoting inclusivity and growth within the industry. Images of LBank employees were fit together to show a company that embraces different backgrounds and gives people an equal opportunity of joining the world of cryptocurrency.


About LBank


LBank is one of the top crypto exchanges, established in 2015. It offers specialized financial derivatives, expert asset management services, and safe crypto trading to its users. The platform holds over 7 million users from more than 210 regions across the world. LBank is a cutting-edge growing platform that ensures the integrity of users’ funds and aims to contribute to the global adoption of cryptocurrencies.


Start Trading Now:lbank.com


Community & Social Media:


l Telegram


l Twitter


l Facebook


l LinkedIn


l Instagram


l YouTube


Contact Details:


LBK Blockchain Co. Limited


LBank Exchange


marketing@lbank.info


business@lbank.info


 


 


 


 


 


  Tags in this story LBank Exchange


This is a press release. Readers should do their own due diligence before taking any actions related to the promoted company or any of its affiliates or services. Bitcoin.com is not responsible, directly or indirectly, for any damage or loss caused or alleged to be caused by or in connection with the use of or reliance on any content, goods or services mentioned in the press release. Media


Bitcoin.com is the premier source for everything crypto-related. Contact the Media team on ads@bitcoin.com to talk about press releases, sponsored posts, podcasts and other options. Microstrategy Is Seeking a Full-Time Lightning Network Engineer to Build a SaaS Platform NEWS | 35 mins ago Paraguayan Senate Rejects Presidential Veto to Cryptocurrency Bill NEWS | 3 hours ago


Image Credits: Shutterstock, Pixabay, Wiki Commons Previous articleGermany’s Inflation Hits Double Digits for the First Time Since WWII, Parliament Reveals $195B Subsidies Package to ‘Make Prices Drop’ Next articleA Recent SEC Filing Shows the World’s Largest Asset Manager Blackrock Plans to Launch a Metaverse ETF More Popular NewsIn Case You Missed ItDraft Law Regulating Aspects of Crypto Taxation Submitted to Russian Parliament


A bill updating Russia’s tax law to incorporate provisions pertaining to cryptocurrencies has been filed with the State Duma, the lower house of parliament. The legislation is tailored to regulate the taxation of sales and profits in the country’s market ... read more.Bitcoin ATM Operator Indicted in New York Allegedly Running Illegal Business Attracting Criminals UAE Airliner Emirates to Launch NFTs and Experiences in the Metaverse Privacy-Centric Monero Plans for July Hard Fork, Plans Include Ring Signature, Bulletproof Upgrade Microbt Reveals Latest Bitcoin Mining Rigs — Machines Produce up to 126 TH/s With Custom 5nm Chip Design

News Feed

Zhiyuan Sun3 hours ago$656M lost from crypto hacks, scams and rug pulls in H1 2023: ReportApproximately $215 million of stolen assets have since been recovered.718 Total viewsListen to article 0:00NewsJoin us on social n
Data Lake’s Consent-to-Earn: A Revolutionary Model for Data Monetization?
Data Lake"s Consent-to-Earn: A Revolutionary Model for Data Monetization? sponsored During the last decade or so, data has become a hot topic and often a controversial one. As a res
Santander to Offer Cryptocurrency Services in Brazil in the Coming Months
Santander to Offer Cryptocurrency Services in Brazil in the Coming Months Santander, one of the biggest banking institutions in the world, has announced it will start offering cryp
Biggest Movers: FTM Down 12% to Start the Weekend, as ATOM Hits 8 Month Low
Biggest Movers: FTM Down 12% to Start the Weekend, as ATOM Hits 8 Month Low FTM was down by as much as 12% to start the weekend, as crypto markets were once again under a red wave.
Kosovo Seizes Hundreds of Crypto Mining Machines in Crackdown
Kosovo Seizes Hundreds of Crypto Mining Machines in Crackdown Police in Kosovo seized another batch of over 200 mining devices as part of raids that started on Thursday. The offens
An Aggregated List of Cryptocurrency ‘Fair Values’ in 2021 Gives a Different Perspective
An Aggregated List of Cryptocurrency "Fair Values" in 2021 Gives a Different Perspective During the last decade, cryptocurrency users have leveraged a number of
White House Says Biden Has ‘Confidence’ in Fed Chair Powell While Fedwatch Tool Predicts a 25bps Hike This Week
White House Says Biden Has "Confidence" in Fed Chair Powell While Fedwatch Tool Predicts a 25bps Hike This Week With the Federal Open Market Committee convening on Wednesday and th
Privacy-Centric Messaging App Signal Experiments With Stellar-Based Mobilecoin Project
Privacy-Centric Messaging App Signal Experiments With Stellar-Based Mobilecoin Project One of the most popular privacy-centric messaging applications Signal has
How Vitalik Buterin’s pluralistic vision could reshape blockchain governance
Amaka Nwaokocha10 hours agoHow Vitalik Buterin’s pluralistic vision could reshape blockchain governanceWhile Buterin believes pluralistic philosophy can enhance existing systems, he acknowledges that it cannot replace
Report: Morocco’s Central Bank to Unveil Crypto Regulation Bill Soon
Report: Morocco"s Central Bank to Unveil Crypto Regulation Bill Soon The Moroccan central bank is presently working on a cryptocurrency regulation framework bill and according to t
Brayden Lindrea8 hours agoElon Musk hits at SEC, DOJ amid suit to force testimony in Twitter probeElon Musk claims the SEC and DOJ are abusing their regulatory powers for personal and political gain to receive punitive a
US Lawmakers Say Any Digital Dollar Must Be Open, Permissionless, and Private
US Lawmakers Say Any Digital Dollar Must Be Open, Permissionless, and Private Nine U.S. lawmakers have raised concerns regarding the U.S. central bank digital currency project led